Ltypi@typo.social
Ltypi@typo.social
ltypi@typo.social
[url=https://typo.social/tags/Typefaces]#Typefaces[/url] ([url=https://typo.social/tags/fonts]#fonts[/url]) chosen for an application of the same name. And almost.
ITC Souvenir for a souvenir shop? Cooper Black for Cooper Tires? That’s LTypI, short for lack of typographic imagination. Found an example? Mention [url=https://typo.social/@LTypI]@LTypI[/url] or tag with [url=https://typo.social/tags/LTypI]#LTypI[/url].
Despite the derogatory name, many examples are more coincidental than intentional, while others are intentional but imaginative nevertheless. The term – a play on [url=https://typo.social/@atypi]@atypi[/url] – was coined by [url=https://typo.social/@typographica]@typographica[/url] and [url=https://typo.social/@gabrowitsch]@gabrowitsch[/url] in 2008.
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